Submit to industry reviewers, including Publishers Weekly Library Journal, Foreword Reviews Book promotion managed by the author personally Utilizing his website as the primary platform for his author persona, which incorporates his social media channels, teaching resources, and blog Regularly updating his blog and plans to ramp up frequency to twice a month to engage and inform readers more frequently Prepared to activate an already developed email funnel to capture potential leads and direct marketing efforts towards them Has authored a mini e-book to be used as a free giveaway, an enticing offer to attract potential readers while growing email list Posting weekly sermons and 1-minute video shorts regularly, leveraging this content to demonstrate his authority on the book's subject and promote reader interest Maintaining an active social media presence, posting content and stories weekly, thus keeping his followers engaged on Facebook, where he has 3,000 followers, and Instagram Leveraging relationships with pastoral transition organizations and seminaries in the Chicagoland area to share his free resources to expand reach and promote the book, boosting awareness and sales among a highly relevant audience.