· First activity book following the success of the Omar & Hana board book range which introduced the most used Arabic terms in the Muslim religious vocabulary; Omar & Hana Say Alhamdulillah, Omar & Hana Say Assalaamu Alaikum. · The book aims to introduce themost well-known holy month in the Islamic calendar, Ramadan, to children in a fun and simple way. There are a range of activities, and includes facts from the Qur'an and Hadith with references, stickers are included · We expect this to be popularwith Muslim parents. · The characters are popular dueto the YouTube series, they are cute and stylish and appealing and especiallyrecognisable by children and parents alike. · Omar & Hana is the numberone Islamic Cartoon for children. · The Omar & Hana YouTubechannel has amassed 1.2M subscribers, their highest view count for a video inEnglish is 28M. · The engagement across theirsocial media handles is high, particularly their Instagram account.

· Their channel has direct Adlinks to the books and will have the same for this title. · We expect this book to donumbers without extensive marketing due to the notoriety of the two characters. · This is a pretty big franchise with plush toys, backpacks and school kits available. · The lovable characters, bright colours, andcatchy songs only add to the appeal.