Promotion on 3dtotal.com including homepage announcements, news articles, advertisements, free chapter, and interviews with popular artists Social-media posting across 3dtotal platforms (Facebook 200K+ followers, Instagram 115K+ followers, Twitter 48K+ followers, Pinterest 8K+ followers) Flickthroughs and other marketing videos posted on YouTube and Vimeo Press releases for new books and promotion in regular newsletters to 3dtotal's 14k opted-in subscribers Printed catalogues sent with every order from store.3dtotal.com Advertising in 3dtotal's hugely popular free downloadables Marketing posts across Character Design References social-media platforms (Character Design References 895K+ Facebook followers, and Character Design Challenge 270K+ Facebook group members) Promotion on other creative websites such as Creative Bloq (354K+ Facebook followers) and CG Cookie (68K+ Facebook followers) Well-respected artists and contributors posting about the book on their social-media platforms Reviews from relevant sites and publications such as ImagineFX magazine, Parka Blogs, and Renderosity YouTube videos from art-book reviewers.