* In Sand Talk , Tyson Yunkaporta asks how Indigenous ways of thinking can be applied in everyday life--and how they can save the planet * For readers of Bruce Pascoe's Dark Emu , Bill Gammage's Biggest Estate on Earth , Tim Flannery's environmental writing, and books that challenge us to think in new ways about the world around us, such as Malcolm Gladwell's Blink and The Tipping Point * Widespread review coverage to appear in all Australian and NZ newspapers. Extracts expected in major weekend supplements such as Spectrum and online publications such as the Guardian . Interviews to run on ABC radio, Radio NZ and in major broadsheet newspapers such as the Age, Sydney Morning Herald and Courier-Mail * Author to be the guest of Australian writers' festivals and pitched for TV interviews * Print advertisements in publications such as Good Weekend, Big Issue, Monthly, Australian Book Review and Saturday Paper. Online advertising on the Guardian. Outdoor ads including public transport and concert-style street posters. Professionally produced author video available to booksellers for online marketing * Author and title to be featured at major bookseller conferences and at key teacher and librarian conferences; significant budget for bookseller catalogues; point-of-sale materials such as posters and bookmarks to be produced. Bound proofs will be available to the trade . * Collaboration with digital influencers to boost awareness and reviews online.
Giveaways and promotions via Indigenous cultural and news organisations such as NITV, Welcome to Country, Indigenous X and sustainability groups. * Chapter sample and discussion notes written by the author to be available on the Text website, in the Text education newsletter and promoted on social media.