Best-selling fitness guru Joe Wicks' new cookbook for the whole family full of easy, healthy and budget-friendly recipes to boost your physical and mental health * Joe has over 3 million Facebook followers, 3 million Instagram followers and in the last year, boasted nearly 200 million views of his videos on YouTube. * Since 2015, Joe has published 8 books and sold over 3 million copies in the UK (TCM). * He is the only non-fiction author to have secured 3 x No. 1 titles in one year, and his chart-topping first book is the second-highest selling cookbook of all time. * Since lockdown, PE with Joe Wicks has been a lifeline for many families and elevated Joe to the status of National Treasure. He undertook a 24 hour workout for Comic Relief and has started working with the BBC on a series for children's fitness. * On March 24 2020, 'PE with Joe' was broadcast live to 955,158 people around the world, smashing the Guinness World Record for the largest ever YouTube livestream audience. * We know that people are turning to the kitchen as a way of reconnecting with normality, looking after their mental health, and spending quality time with their families.

Joe Wicks is perfectly positioned to feed into this trend. * Joe's new fitness app, The Body Coach, has brought a new, engaged audience to his brand. Competition: Pinch of Nom;TwoChubbyCubs;90;Day;Kick Start Plan; Slimming Foodie;Life in Lists;Green Roasting Tin;Together;Happy;Fast 800;Happy Mind Happy;12 Rules for;Life. By;Jamie Oliver;Gordon Ramsey;Michael Mosley;Mrs Hinch;Meal Prep King;Mary Berry;Hairy Bikers;Tom Kerridge;Nadiya Hussain;Dr Rangan Chatterjee.