Excerpt from Argyris and Habermas: Two Alternatives to Strategic Interpersonal Behavior Underlying the models is a theory of behavior based on the concept of governing variables. Argyris asserts that humans test personal theories in their actions in order to get what they want and thus agrees with Kelley's (1955) theory that humans act as applied scientists. Governing variables are variables in personal theories of action. The governing variables of Model I are: 1. Define goals and try to achieve them; 2. Minimize generating or expressing negative feelings; 3. Be rational; 4. Win, don't lose.
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