Private Practice in Transition Introduction The Exciting New World of Medical Practice The Disruption of the Traditional Private Medical Practice in America Concierge Medicine Direct Practice Corporate Concierge Medicine The Patient-Centered Medical Home Accreditation and Practice Management for the Private Medical Practice of Tomorrow NCQA Scoring Criteria for Patient-Centered Medical Homes Standard 1: Access and Communication--9 Possible Points Standard 2: Patient Tracking and Registry Functions--21 Possible Points Standard 3: Care Management--20 Possible Points Standard 4: Patient Self-Management Support--6 Possible Points Standard 5: Electronic Prescribing--8 Possible Points Standard 6: Test Tracking--13 Possible Points Standard 7: Referral Tracking--4 Possible Points Standard 8: Performance Reporting and Improvement--15 Possible Points Standard 9: Advanced Electronic Communications--4 Possible Points Welcome to the Disruptors'' World Physician Entrepreneurship Building the Practice of Your Dreams What Skills Will You Need? Marshalling the Courage and Skills to Transform Your Medical Practice Reinventing Private Practice Get Mobilized Attributes of a Successful Concierge Physician Frequently Asked Questions Evaluating the Advisers and Trends Learn How to Evaluate and Hire Professional Advice Turning Crisis into Opportunity Determining If You Are Ready to Enter Concierge Medicine Financial Readiness Strategic Readiness Your Current Brand Reputation Will You Be Converting an Existing Practice? Your Resources and Assets Exercise 1: Setting the Vision for Your New Practice Exercise 2: Determining Your Comfort with Business Ownership What Sets You Apart from Other Concierge Physicians? How to Describe Your New Business Model Developing a Market Niche within Your Specialty Exercise 1: Market Niche Data Collection Exercise 2: Choosing Your Market Niche Turning Your Chosen Market Niche into Something Marketable Building the Expertise in Your Market Niche Building Additional Expertise Building Influence as a Medical Expert in Your Market Niche Domain Area Using Your Power and Influence Clarifying Your Business Concept: Welcome to the Next Chapter of Your Professional Life Working with Consultants and Contractors to Get You Started The Difference between a Concierge Medicine Product and Medical Services A Consultant Should Never Assume What You Want Exercise 1: Goal Setting Exercise 2: Business Priorities Exercise 3: Motivating Factors Exercise 4: Articulating My Business Values Exercise 5: My Role Models--Who Do I Admire? Exercise 6: Identifying That Which Excites You about Your Concierge Medicine Practice Idea Exercise 7: Your Business Concept Exercise 8: Testing Market Preferences for Your Concierge Amenities Package & Price Point How to Gather Data without a Melee What to Do after the Decision to Move Forward Defining Your Strategic Position: What Business Are You In? Really? Review of Chapter 6: Startup Considerations Creating Your Practice Identity Creating Your Identity Your Identity Is Your Brand Image, Not Your Brand Integrated Marketing Communications Be Efficient and Run a Lean Shop Finding Unbiased Guidance Accountability and Measurement of Marketing ROI Web Analytics Key Considerations for Choosing a Name Exercise 1: Business Naming Exercise Protecting Your Trademarks and Service Marks Exercise 2: Developing Your Creative Brief Getting Organized Setting Up Physical and Digital Files Set Up Digital Utilities Set Up Survey Monkey (for CAHPS Surveys) Business Intelligence for the Concierge Medical Practice Exercise 1: Analysis of Competitors Public Relations The Importance of Community The Importance of Associations and Societies Exercise 2: Community Events and Speaking and Public Relations Opportunities Startup Red Tape Legal Counsel Exercise 1: Medical Practice Startup Red Tape Team Building Human Resources Loose Ends Operations and Practice Management Practice Administration versus Practice Management Finding a Location for Your Concierge Medical Practice Deciding on the Attributes of Your New Concierge Medical Practice Location Contemporary Advancements and Evidence-Based Design Radiology Laboratory Pharmacy/Dispensary Natural Disasters Floors Ceilings Interior Doors Door Swings Safety Glazing Stairways Wall Protection at Drinking Fountains and Lavatories Medical Waste General Waste Recycling Soiled Linen Medical Records Space Rental Considerations Designing the Layout of Your New Concierge Practice Exercise 1: Practice Layout Consideration Exercise 2: Floor Plan Layout Exercise 3: Designing Your Operations Processes and Evaluating Your Costs Planning the Move to Your New Concierge Medical Practice Location Should You Purchase or Lease? Exercise 1: Warranties and Service Contracts to Manage Business Technology Purchases Business Communications Purchases Software and Hardware Purchases Money Matters Setting up Your Bookkeeping System Establishing Your Prices Financial Forecasts and Budgets Exercise 1: Marketing Budget Exercise 2: Profit and Loss Projection Exercise 3: Cash Flow Projection Index Standard 3: Care Management--20 Possible Points Standard 4: Patient Self-Management Support--6 Possible Points Standard 5: Electronic Prescribing--8 Possible Points Standard 6: Test Tracking--13 Possible Points Standard 7: Referral Tracking--4 Possible Points Standard 8: Performance Reporting and Improvement--15 Possible Points Standard 9: Advanced Electronic Communications--4 Possible Points Welcome to the Disruptors'' World Physician Entrepreneurship Building the Practice of Your Dreams What Skills Will You Need? Marshalling the Courage and Skills to Transform Your Medical Practice Reinventing Private Practice Get Mobilized Attributes of a Successful Concierge Physician Frequently Asked Questions Evaluating the Advisers and Trends Learn How to Evaluate and Hire Professional Advice Turning Crisis into Opportunity Determining If You Are Ready to Enter Concierge Medicine Financial Readiness Strategic Readiness Your Current Brand Reputation Will You Be Converting an Existing Practice? Your Resources and Assets Exercise 1: Setting the Vision for Your New Practice Exercise 2: Determining Your Comfort with Business Ownership What Sets You Apart from Other Concierge Physicians? How to Describe Your New Business Model Developing a Market Niche within Your Specialty Exercise 1: Market Niche Data Collection Exercise 2: Choosing Your Market Niche Turning Your Chosen Market Niche into Something Marketable Building the Expertise in Your Market Niche Building Additional Expertise Building Influence as a Medical Expert in Your Market Niche Domain Area Using Your Power and Influence Clarifying Your Business Concept: Welcome to the Next Chapter of Your Professional Life Working with Consultants and Contractors to Get You Started The Difference between a Concierge Medicine Product and Medical Services A Consultant Should Never Assume What You Want Exercise 1: Goal Setting Exercise 2: Business Priorities Exercise 3: Motivating Fact.