A beautifully illustrated, handbag-sized visual history of one of the world's most iconic brands. From the brand's inception in Paris in 1847, Cartier has been the go-to jeweler for the world's most stylish set. Filled with photographs and information from the company's 175 years, this book takes readers behind the scenes to discover the story of how Cartier became synonymous with luxury. Chart the rise of the famous jeweler and watchmaker from humble beginnings in 19th-century Paris to the slick empire it is today. Discover how the ambitious Cartier family broke fresh ground in design, enchanted maharajas and presidents, struck up strategic creative partnerships, and became a household name with iconic designs such as the Panthère, Tank and Love bracelet. Cartier: The Story Behind the Style is the perfect book for any fashion or jewelry lover. Also available, Tiffany & Co.: The Story Behind the Style.