Adam Sutherland is an award-winning journalist and non-fiction writer with over 20 years' experience in the industry. He has written for publications including The Observer, Wired and Esquire magazines, and has won the PPA Specialist Writer of the Year Award for his coverage of sport, and a BSME award for Young Writer of the Year. He started his writing career covering bands and music for style magazines The Face, i-D and Arena, but more recently has expanded to cover film, new media and business. He has written a series of business titles for young adults on companies such as Nike, Google and Facebook, and biographies of rapper Jay-Z and Apple founder Steve Jobs.