1. Introduction Metrics Indicators Web metrics and Ranganathan's laws of library science Web metrics for the library and information professional The aim of this book The structure of the rest of this book 2. Bibliometrics, webometrics and web metrics Introduction Web metrics Information science metrics Web analytics Relational and evaluative metrics Evaluative web metrics Relational web metrics Validating the results Conclusion 3. Data collection tools Introduction The anatomy of a URL, web links and the structure of the web Search engines 1.0 Web crawlers Search engines 2.0 Post search engine 2.0: fragmentation Conclusion 4. Evaluating impact on the web Introduction Websites Blogs Wikis Internal metrics External metrics A systematic approach to content analysis Conclusions 5.

Evaluating social media impact Introduction Aspects of social network sites Typology of social network sites Research and tools for specific sites and services Other social network sites General social media impact Sentiment analysis Conclusion 6. Investigating relationships between actors Introduction Social network analysis methods Sources for relational network analysis Conclusions 7. Exploring traditional publications in a new environment Introduction More bibliographic items Full text analysis Greater context Conclusion 8. Web metrics and the web of data Introduction The web of data Building the semantic web Implications of the web of data for web metrics Investigating the web of data today SPARQL Sindice LDSpider - an RDF web crawler Conclusions 9. The future of web metrics and the library and information professional How far we have come The future of web metrics The future of the library and information professional and web metrics.