Definitive statement on innovative graphic sleeve design from the contemporary music scene-one of the principal arenas of experimental graphic design. Designers working in music packaging have an authorial freedom they exercise with abandon. Presenting work produced by the most innovative designers, "Samplers" presents recent CD covers & record sleeves from leading record labels, as well as the packaging that rarely travels beyond the confines of the record industry. The book features the work of leading graphic designers working in the U.S. & Europe. The works of renowned designers Peter Saville, Stefan Sagemeister, Carlos Segura, Tomato, Mark Farrow, Vaughan Oliver, & Designers Republic are featured as well as that of small bands of visionaries engaged in formulating new visual languages-such as radical French designers working on the Parisian hip-hop & underground scenes & German techno designers. "Sampler" shows how these languages have been adopted by mainstream ad agencies & the marketing departments of corporations searching for new ways to reach young consumers.
Following in Universe's list of books on leading cutting-edge graphic artists like David Carson, Neville Brody, & Patrick Burgoyne, this book will be an invaluable source for designers & those engaged in visual communication, as well as appealing to anyone within the record industry & the worldwide constituency of music fans.