The world of fashion has always drawn inspiration from nature, colours and decorations; large and small flowers with stripes and squares or provencal and oriental designs. Roses and violets, poppies and daisies - all can be found here. Each one was designed from scratch and is unique. A DVD is included that contains all of the designs. AUTHOR: Vincenzo Sguera, an Italian architect, has been working in the field of design, fashion, textiles and accessories, directing several creative studios and developing products for many companies at an international level since 1977. In 2003 he founded Arkivia Books and has since worked as an author and publisher. SELLING POINTS: * A fashion book for stylists, designers, and art directors * This publication includes a free DVD for use with Windows and MAC, with all of the 300 designs that are featured in the book, free to use * Vector and Bitmap Hi-res files ready for production - they're use is free with no royalties * The designs can be used with many graphic softwares, such as Illustrator or Photoshop 300 colour illustrations.