Ideas in Profile: Small Introductions to Big TopicsIn the first title of an exciting new series one of the world's leading political scientists asks the big questions about politics: what is it, why we do we need it and where, in these turbulent times, is it heading? From the gap between rich and poor to the impact of social media, via Machiavelli, Hobbes and Weber, Runciman's comprehensive short introduction is invaluable to those studying politics or those who want to know how life in Denmark became more comfortable than in Syria.Fusing animation and images from the award winning animators behind RSA Animates, beautifully adapted to both print and digital formats, the Ideas in Profile series boldly reinvents what introductions can and should be in the twenty-first century. Concise, clear, relevant, entertaining, original and global in scope, Politics makes essential reading - and viewing for students and general readers.