A full step by step search engine optimization SEO audit . Beginner friendly expert technical website auditing by SEO expert Chris Palmer walking through step by step the process of improving the quality of your website to improve traffic to your website or web pages from search engines. SEO audits target unpaid traffic rather than direct traffic or paid traffic. This SEO audit manual will focus on technical SEO , on-page SEO along with making a website user friendly. Everything from A-Z broken down step by step to take a complex audit and make it so easy a beginner can understand and implement.