Table of Contents Preface. Introduction. Rouge Twitter and Trans-scientific Communication. Reddit r/science AMAs and Trans-scientific Communication. Rhetorical Genre Studies and Trans-scientific Genres. A Note on Reading and Chapters. Chapter 1 Theory and Method: Genre Studies and Rhetorical Criticism. Introduction to Genre Theory.
An Evolutionary Tale for Science Communication. Genres in New Media Environments. Trans-scientific Genres of Science Communication. Methods and Approach: Case Studies and Small Corpus Analysis. Chapter 2 Crowdfunding: Genres for Funding Research. Background: Conventional Funding and Crowdfunding Models. Experiment: An examination of Rhetorical Moves. Case Analysis: An Expertiment.
com Proposal. Summary: Evolving Crowdfunding Strategies. Chapter 3 Databases: Genres for Knowledge Production. Background: Data Collection, Organization, and Dissemination. Case Analysis: A Citizen Science Database. Summary: Genre Hybridity in Databases. Chapter 4 Blogging: Genres for Scientific Engagement. Background: Science Blogging and Science Blog Networks.
PLOS: An examination of Rhetorical Moves. Case Analysis: The PLOS Blog Network. Summary: A Different Kind of Evolution and Speciation. Conclusion. References.