ADVERTISING: National advertising on various social media platforms with custom landing pages for each book with targeted audiences. Co-op advertising in various trade journals, either directly (for example, Locus Magazine ) or through the Independent Book Publishers Association . Their co-op partnerships include Publishers Weekly and Forward Magazine . Featured placements and paid advertising through Bookbub . Paid advertising through Amazon AMS (advertising platform). ADVANCE REVIEW COPIES Paper Digital Netgalley OTHER Science Fiction Conventions (displays, sales and presentations, dependent upon circumstances due to Covid-19). Trade show displays via Independent Book Publishers Association (co-op stalls) Budget for co-op marketing with stores Budget for promotional items (bookmarks, etc.) ADDITIONAL COMMENTS BY CREATIVE EDGE SOLUTIONS, CAEZIK'S PUBLICIST Leverage publicist contacts for each book.
Set arrangements with specific sites to share press releases Guaranteed interviews with the authors on select podcasts Guaranteed feature placement in Top Shelf Magazine Guaranteed advertising in Scribe Magazine Creative Edge will reach out to reviewers, magazines, blogs, podcasts plus leverage all mainstream media in the U.S., Canada, U.K. and Australia Authors will have the opportunity to be interviewed on Authors On The Air.