Introduction 1 About This Book 1 Foolish Assumptions 2 Conventions Used in This Book 3 Icons Used in This Book 3 Beyond the Book 4 Where to Go from Here 4 Part 1: Getting Started with Scrum 5 Chapter 1: The Basics of Scrum 7 The Bird''s-Eye Basics 8 Roadmap to value 8 Scrum overview 10 Scrum teams 11 Governance 12 Scrum framework 13 The Feedback Feast 16 Agile Roots 16 Three pillars of improvement 17 One Agile Manifesto 18 Twelve Agile principles 19 Three Platinum Principles 21 The Five Scrum Values 23 Commitment 24 Focus 24 Openness 24 Respect 24 Courage 25 Chapter 2: The First Steps 27 Getting Your Scrum On 28 Show me the money 28 I want it now 30 I''m not sure what I want 31 Is that defect a problem? 31 Your company''s culture 32 The Power in the Product Owner 32 Why Product Owners Love Scrum 34 The Company Goal and Strategy: Part 1 35 Structuring your goal 36 Finding the crosshair 37 The Scrum Master 38 Scrum master traits 38 Scrum master as a true leader 40 Why scrum masters love scrum 40 Common Roles Outside Scrum 42 Stakeholders 42 Scrum mentors 43 Part 2: Scrum Product Development 45 Chapter 3: Planning Your Work 47 The Product Roadmap 47 Take the long view 48 Use simple tools 49 Create your product roadmap 50 Set your time frame 51 Breaking Down Requirements 52 Prioritization of requirements 53 Levels of decomposition 54 Seven keys for product development 54 Your Product Backlog 56 The dynamic to-do list 58 Product backlog refinement 58 Other possible backlog items 61 Product Backlog Common Practices 62 User stories 62 Personas 63 Further refinement 65 Chapter 4: The Talent and the Timing 67 The Developers 68 The uniqueness of scrum developers 69 Dedicated teams and cross-functionality 69 Ownership 72 Team collaboration 73 Getting the Edge on Backlog Estimation 77 Your Definition of Done 77 Common Practices for Estimating 79 Fibonacci numbers and story points 80 Velocity 85 Chapter 5: Release and Sprint Planning 89 Lean Startup 90 Release Plan Basics 92 Prioritize, prioritize, prioritize 95 Release goals 96 Release sprints 97 Release plan in practice 98 Sprinting to Your Goals 100 Defining sprints 100 Planning sprint length 101 Following the sprint life cycle 104 Planning Your Sprints 105 Sprint goals 105 Topic one 107 Topic two 107 Topic three 108 Your Sprint Backlog 108 The burndown chart benefit 109 Setting backlog capacity 111 Working the sprint backlog 112 Prioritizing sprints 114 Chapter 6: Getting the Most Out of Sprints 117 The Daily Scrum 118 Defining the daily scrum 118 Scheduling a daily scrum 120 Conducting a daily scrum 120 Making daily scrums more effective 120 Team Task Board 122 Swarming 124 Dealing with rejection 125 Handling unfinished requirements 126 The Sprint Review 127 The sprint review process 128 Stakeholder feedback 129 Product increments 129 The Sprint Retrospective 130 The sprint retrospective in a nutshell 132 Engaging sprint retrospectives 133 Inspection and adaptation 135 Chapter 7: Inspect and Adapt: How to Correct Your Course 137 Need for Certainty 137 The Feedback Loop 138 Transparency 140 Antipatterns 141 External Forces 142 In-Flight Course Correction 142 Testing in the Feedback Loop 143 Culture of Innovation 144 Part 3: Scrum for Any Industry 147 Chapter 8: Software Development 149 Scrum and Software Development: A Natural Fit 150 Software Flexibility and Refactoring 152 Release often and on demand 153 Customize your release sizes 153 Inspect and adapt as you release 154 Embracing Change 154 Developer challenges 155 Business alignment with technology 155 Upfront engineering 157 Emergent architecture 158 Scrum Applications in Software 160 Video-game development 160 Services 163 Customization products 167 Chapter 9: Tangible Goods Production 169 The Fall of Waterfall 170 Construction 171 The best in bids 172 Scrum roles in construction 173 Customer involvement 174 The subcontractor dilemma 175 Worker safety 176 Scrum in Home Building 178 Manufacturing 180 Survival of the fastest to market 180 Shareholder value 181 Strategic capacity management 182 Hardware Development 184 Early identification of high-risk requirements 184 Live hardware development 185 Chapter 10: Services 189 Health Care and Scrum 189 Speed to market 191 Reduced mistakes, increased quality 192 Cost cutting 194 Adhering to regulations 195 Medical device manufacturing and safety 197 A Worldwide Pandemic 199 Patient care 199 Ventilators 200 Dutch government responds to COVID-19 pandemic using scrum 200 Education and Scrum 203 Challenges in education 203 Preparing students for the future 204 Scrum in the classroom 206 Military and Law Enforcement 211 Turning the ship around 212 Special forces 213 Scrum and the FBI 213 Chapter 11: Publishing: A Shifting Landscape 215 A Changing Landscape in Publishing 216 Inspecting, adapting, and refactoring 216 Applying scrum 218 News Media and Scrum 220 Defining done for content 222 The news-media scrum team 223 Sprint flexibility 224 Part 4: Scrum for Business Agility 225 Chapter 12: IT Management and Operations 227 Big Data and Large-Scale Migration 228 Data warehouse management 230 Enterprise resource planning 232 Commercial-Off-the-Shelf (COTS) Implementations 234 Oracle Primavera Unifier 234 ServiceNow 236 Broadcom''s Clarity 236 DevOps and Beyond 237 Security challenges 238 Maintenance 239 Kanban within a scrum structure 240 Profit-and-Loss Potential 244 Innovation versus Stability 245 Chapter 13: Portfolio Management 247 Portfolio Management Challenges 248 People allocation and prioritization 248 Dependencies and fragmentation 250 Disconnect between projects and business objectives 251 Displaced accountability 251 Scrum solutions 252 De-scaling Scrum for Large Portfolios 253 A Vertical Slicing Overview 254 Scrum of Scrums 256 Developer scrum of scrums 256 Scrum master scrum of scrums 257 Large-Scale Scrum (LeSS) 258 LeSS framework 259 LeSS Huge framework 260 Scrum@Scale 262 The scrum master cycle 263 The product owner cycle 264 Synchronizing in one hour a day 265 Nexus 265 Nexus integration team 266 Nexus artifacts 267 Nexus events 268 Scaled Agile Framework (SAFe) 269 ARTs 270 PI planning 270 Empowerment 271 Complexity 271 Chapter 14: Human Resources and Finance 273 Human Resources and Scrum 274 Creating the Right Culture 275 HR and existing organization structures 276 HR and scrum in hiring 278 Performance reviews 279 Finance 285 Incremental funding 286 Scrum and budgets 289 CapEx and OpEx 289 Chapter 15: Business Development 293 Marketing Evolution 294 Scrum for Marketing 295 Determining the roadmap to value 297 Setting goals 297 Marketing Tools 299 Product canvas 299 Customer map 302 Personas 303 Scrum in Action (Marketing) 304 CA Technologies 304 The Gap Between Marketing and Sales 305 Scrum for Sales 306 The scrum sales process 307 Determining Roadmap to Value (Sales) 308 Scrum in Action (Sales) 309 Chapter 16: Customer Service 313 Customers: The Most Crucial Stakeholders 314 The service conundrum 315 Information overload 316 Scrum and Customer Service 317 Inspect and adapt through feedback 317 Customer service product backlog 318 Customer service definition of done 319 Look inward 320 Scrum in Action in Customer Service 321 Part 5: Scrum for Everyday Life 323 Chapter 17: Dating and Family Life 325 Finding Love with Scrum 326 Setting an end goal 328 Dating in layers 328 Discovering companionship and scrum 329 Dating with scrum 330 Winning as a team 331 Focusing versus multitasking 332 Planning your wedding with scrum 333 Families and Scrum 334 Setting family strategy and goals 335 Planning and setting priorities 337 Communicating with scrum 339 Inspecting and adapting for families 341 Making chores fun and easy 343 Chapter 18: Scrum for Life Goals 345 Getting to Retirement 345 Saving for emergencies 346 Building retirement 347 Securing financial freed.