Are you an ambitious hard worker and high-achiever--but feeling stuck, unseen, and struggling to move up in your career? Lorraine K. Lee faced this exact challenge. It took countless conversations with industry leaders and a completely new mindset to show her that more hours and more output weren't the tickets to career advancement. To reach her professional goals, she realized it was necessary to become the CEO of her own career--and that to do that, she had to be strategic and intentional about how she established her professional presence in a rapidly changing world of work. In Unforgettable Presence, Lee--who speaks to Fortune 100 organizations, teaches at Stanford Continuing Studies and LinkedIn Learning, and whose career content and courses reach millions of professionals around the world--shares the practical and tactical advice she learned during more than a decade as a founding editor at top tech firms like LinkedIn and Prezi. This practical guide reframes what you need today to succeed in a competitive corporate landscape and redefines professional presence in the modern workplace. No longer is presence restricted to "executive" appearance and how others see us in a physical room. In a post-COVID world where competition grows fiercer each day, presence stretches far beyond our physical spaces and relies just as much on how and where we show up in virtual spaces, like LinkedIn, video calls, and beyond.
It's about the career brand we build for ourselves and the reputation that speaks for us even when we're not in the room. It's the critical two-part equation of how and where we're seen. In addition to sharing her own insights, Lee weaves in advice and lessons from the world's top business leaders and professionals, including best-selling author Daniel Pink, Radical Candor's Kim Scott, C-suite executives at Fortune 500 companies, renowned communications expert Vinh Giang, and many more. Unforgettable Presence teaches the tangible and practical techniques to take the great work you're already doing and uplevel the essential hard and soft skills that will ensure it gets noticed. Through personal anecdotes, research-backed principles, and insights from the top minds in business, you will learn to: Adopt mindset shifts that put you in the driver's seat of your professional journey Create an authentic and memorable brand that can evolve with you as your career grows Communicate masterfully on video calls so that you build stronger relationships and create more productive teams Lean into your introvert superpowers Build confidence and authority in any professional situation Make easy-to-implement changes to your professional presence that will make you stand out in a crowded field Advocate for yourself without feeling slimy Cultivate strategic relationships that boost your credibility and help you be seen as a leader This book is a perfect blend of practicality and real-life anecdotes with actionable tips you can implement immediately. Unforgettable Presence will guide you to overcoming our modern-day professional obstacles and give you the confidence and skills needed to reach that next level.