Masaaki ''Mike'' Kotabe holds the WashburnChair Professorship in International Business and Marketing, and isDirector of Research at the Institute of Global Management Studiesat the Fox School of Business at Temple University. Prior tojoining Temple University in 1998, he was Ambassador Edward ClarkCentennial Endowed Fellow and Professor of Marketing andInternational Business at the University of Texas at Austin. DrKotabe also served as the Vice President of the Academy ofInternational Business in the 1997-98 term. He received hisPhD in Marketing and International Business at Michigan StateUniversity. Dr Kotabe teaches international marketing, globalsourcing strategy (R&D, manufacturing, and marketinginterfaces), and Asian business practices at the undergraduate andMBA levels and theories of international business at the PhD level.He has lectured widely at various business schools around theworld, including Austria, Germany, Finland, Norway, Brazil,Colombia, Mexico, China, Japan, Korea, Indonesia and Turkey. Forhis research, he has worked closely with leading companies such asAT&T, NEC, Nissan, Philips, Sony, and Seven & I Holdings(parent of 7-Eleven stores), and served as adviser to the UnitedNations and World Trade Organization''s Executive Forum onNational Export Strategies. Dr Kotabe has written many scholarly publications.
His numerousresearch works have appeared in such journals as Journal ofMarketing, Journal of International Business Studies, StrategicManagement Journal and Academy of Management Journal. His booksinclude Global Sourcing Strategy: R&D, Manufacturing, MarketingInterfaces (1992), Japanese Distribution System (1993),Anticompetitive Practices in Japan (1996), MERCOSUR and Beyond(1997), Marketing Management (2001), Market Revolution in LatinAmerica: Beyond Mexico (2001), Emerging Issues in InternationalBusiness Research (2002) and Global Supply Chain Management(2006). Al Marshall is a lecturer in marketing at the AustralianCatholic University. He previously lectured at the University ofNSW. He has a doctorate in marketing from Southern CrossUniversity. His specialist areas are international marketing,marketing communications and marketing research. He is a regularvisiting academic at ESG School of Management,in France. He hasalso been a visiting academic at universities in Germany andAustria.
He is the co-author of forthcoming books on marketingcommunications, and marketing research. Al is also a case authorand has written an extensive number of cases for textbooks in histhree specialist areas. He is also the Editor of Carpe Diem, theAustralian Journal of Business, and the Editorial Coordinator forthe Asia-Pacific Journal of Business Administration. His mostrecent journal articles and conference publications focus onadvertising content analysis, high involvement leisure consumption,and cross-cultural learning. He is also the principal of BrandLife, a research and planning agency. Al has also worked for marketresearch agencies in Hong Kong, Taiwan, Singapore and Malaysia. Heis a member of the Australian Marketing & Social ResearchSociety, has QPMR (Qualified Practicing Market Researcher)accreditation and regularly presents at academic conferences inBritain and Australia. Swee Hoon Ang is an associate professor at the NationalUniversity of Singapore Business School and has a PhD from theUniversity of British Columbia.
She has taught MBA classes at theChina Europe International Business School (CEIBS), Helsinki Schoolof Economics and Business Administration, and the University ofCalifornia, Berkeley. She is also a co-author of the leadingtextbooks, Marketing Management: An Asian Perspective andPrinciples of Marketing: A Global Perspective. As an activeresearcher, she has published and reviewed for journals includingthe Journal of Advertising, the Journal of Marketing, the Journalof International Business Studies, Marketing Letters, Long RangePlanning and the Journal of Pragmatics. Her teaching and researchinterests are in advertising and consumer behaviour, especiallypertaining to Asia. As a consultant and trainer, Professor Ang hasworked with organisations such as Caterpillar, Glaxo Wellcome,Johnson & Johnson Medical, Nokia and Wipro. Kathleen Griffiths has been a lecturer in the School ofEconomics, Finance and Marketing at RMIT University, Melbourne,since 2000. Prior to joining RMIT, Kathleen was at MonashUniversity in the School of Marketing for two years. Kathleen heldvarious senior corporate roles at Jacqui E (a member of the JustGroup of Companies), Daimaru Melbourne and Myer before becoming anacademic.
Her corporate experience spanned more than 17 years.Kathleen''s research and teaching interests includeinternational marketing and experiential education in Marketing.She is also the Academic Manager for RMIT''s Work IntegratedLearning (WIL) year for Marketing students. She also coordinatesthe L''Oreal Brandstorm Marketing competition for the RMITstudents each year, and was lucky enough to accompany the winningAustralian team to Paris to compete in the International Finals in2012. Kathleen was a recipient of two teaching awards in 2005 forthe work done by the Business Faculty''s WIL team in enhancingthe quality of teaching and learning at RMIT. She has alsocollected Good Teaching Awards every year since 2007. Kathleen hasa Bachelor of Economics from Monash University, a Master ofBusiness Administration and Masters in Education from RMITUniversity. She is currently completing her PhD in Marketing atRMIT University.
Her current research is on changing consumershopping behaviours and rituals in Australia and internationally.Kathleen has been a visiting lecturer in Lille, France, as well asbeing a regular visiting lecturer in Hong Kong, Singapore andShanghai. Ranjit Voola obtained his PhD and Masters of Marketingfrom the University of Newcastle, Graduate Certificate inEducational Studies (Higher Ed.) from the University of Sydney andBachelor of Business Administration from Griffith University.Ranjit''s research revolves around strategic marketing and theapplication of strategic marketing concepts in various contexts;including international marketing and market-based povertyalleviation strategies. He is the Director of the PovertyAlleviation and Profitability Research Group at the University ofSydney Business School, which examines the role of businesses inpoverty alleviation. He has published in Journal of Public Policyand Marketing, European Journal of Marketing, Journal of MarketingManagement, Journal of Marketing Education, Australasian MarketingJournal and the Wiley International Encyclopaedia of Marketing,amongst others. Ranjit''s teaching revolves around marketingstrategy and international marketing.
He has won numerous teachingand learning awards including the ANZMAC Emerging MarketingEducator Award. Robin E. Roberts is currently a lecturer at Griffith Universityin Brisbane, Australia, and a visiting professor at ShenyangUniversity of Technology, China. She holds a Master ofInternational Business with Honours and a Master of BusinessAdministration, and received her PhD in international marketingstrategy from Griffith University. For more than twenty years, Robin worked in a diverse range ofinternational product management and consumer marketing roleswithin the fast-moving consumer goods sector. As an activeconsultant, she has developed and presented seminars to governmentand private organisations in the wider agrifood industry. Hercurrent research concentrates on export development within theagribusiness sector in Asia, value chain analysis, Studies inChinese consumer decision making and developing marketingstrategies for emerging markets. Kristiaan Helsen has been an associate professor ofmarketing at the Hong Kong University of Science and Technology(HKUST) since 1995.
Prior to joining HKUST, he was on the facultyof the University of Chicago for five years. He has lectured atNijenrode University (Netherlands), the International University ofJapan, Purdue University, the Catholic University of Lisbon, andCEIBS (Shanghai). Dr Helsen received his BA in quantitativeeconomics at the University of Antwerp and his PhD in Marketing atthe Wharton School of the University of Pennsylvania. His researchareas include promotional strategy, competitive strategy, andhazard rate modelling. His articles have appeared in journals suchas Marketing Science, Journal of Marketing, Journal of MarketingResearch and European Journal of Operations Research, among others.Dr Helsen is on the editorial board of the International Journal ofResearch in Marketing.