FEATURED ON NETFLIX: Asma Khan is one of the world's most prominent female chefs; she was featured in Netflix's hit Chef's Table Season 6 and profiled on BBC's Great British Chefs FAMOUS FOOD PERSONALITY: Author listed as #1 on Business Insider's "100 Coolest People in Food and Drink" in 2019, and is featured in the bestselling children's book Good Night Stories for Rebel Girls: 100 Immigrant Women Who Changed the World CHEF TO THE STARS: Celebrity fans and customers include Paul Rudd and Dan Levy, who sung Asma's praises on Jimmy Kimmel Live! STRONG SOCIAL MEDIA FOLLOWING: She has over 73.2k followers across her personal and restaurant Instagram accounts LONDON'S BEST RESTAURANT: Her all-women run restaurant, Darjeeling Express, was named one of London's best restaurants by the Evening Standard, and is frequented by famous chefs and celebrities including Dan Levy, Paul Rudd, and Queer Eye's Antoni Porowski AWARD WINNING AUTHOR: Asma's debut cookbook Asma's Indian Kitchen won the Gourmand Cookbook Award, and was named Best Cookbook for Eating Your Way Around the World by Conde Nast Traveller FOR HOME CHEFS + FAMILIES: This new book features over 80 new recipes alongside stunning food photography and moving family portraits--a cookbook truly from the heart FREQUENT MEDIA APPEARANCES: Asma is active in the media, and has upcoming appearances on CBS 60 Minutes (Spring2022) and planned radio & podcast interview tour SUBSTANTIAL PLANNED ADVERTISING: Print and online trade advertising, plus targeted Mother's Day consumer digital and social media ad campaign.