Display of Power : How FUBU Changed a World of Fashion, Branding and Lifestyle
Display of Power : How FUBU Changed a World of Fashion, Branding and Lifestyle
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Author(s): John, Daymond
ISBN No.: 9780982596203
Edition: Limited
Pages: 223
Year: 200911
Format: Trade Cloth (Hard Cover)
Price: $ 20.69
Dispatch delay: Dispatched between 7 to 15 days
Status: Available

A success story, an industry leader, a young entrepreneur, a man who has reached and surpassed new heights of commercial and financial success, just a fraction of classifications used to describe Daymond John, CEO and founder of multi-million dollar fashion empire FUBU The Collection. Daymond possesses the capability knowledge, insight and approachable demeanor which allow him to successfully achieve any goals set forth before him, as well as nurture others to do the same.#13;#13; #13;#13; Changing fashion and the face of American business with FUBU was only the beginning. What started initially with unbridled perseverance and a dream of catering to a market otherwise ignored, quickly transformed into a business venture, and eventual enterprise, worthy of the multitude of accolades and awards it has received. Some such prestigious awards: Brandweek Marketer of the Year (1999), Advertising Age Marketing 1000 Award presented to Daymond for outstanding ad campaign (1999), NAACP Entrepreneurs of the Year award (1999), Crain's Business of Forty Under Forty Award presented to Daymond (2002) and Ernst.


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