David Hieatt has been described as a marketing genius. After leaving Saatchi and Saatchi, he built howies into one of the most influential active sports brands in recent years. After selling it to Timberland, he co-founded The DO Lectures, voted one of the top ten ideas festivals in the world by The Guardian . More recently, he started Hiut Denim in his home town of Cardigan in west Wales. A town that used to have Britain's biggest jeans factory. Its purpose is to get 400 people their jobs back. David has a cult internet following, and has spoken at Apple, Google, Red Bull, and many other top companies and conferences. David has written two Do Books, Do Purpose: Why brands with a purpose do better and matter more (2014) and Do Open: How a simple email newsletter can transform your business (and it can) (2017).
David first self-published The Path of a Doer in 2010. Ten years on and still as relevant as ever, the book has been reissued by The Do Book Co.