America's leading toy dealer and collector presents the most comprehensive reference and price guide devoted to character-themed toys--a nostalgic virtual history of American entertainment from the 1890s to the present. - Based on cartoons, comic strips, and advertisements from Dick Tracy to SpongeBob SquarePants. - Market report on the latest toy prices - Brief histories of the characters - Guides readers in building valuable collections - Prices for 40,000 toys in over 370 categories - Over 100 pages with brilliant, full-color images of collectible toys, from Captain Marvel to Garfield to "Toy Story" - Tips on caring for a collection and determining its value.