Featured product treatment in Redleaf Press catalogs. Redleaf Press mails out approximately one million catalogs each year to early childhood professionals, including family child care providers, center teachers and directors, post-secondary academia, and state-affiliated organizations. Online and social media campaign, including promotional emails to Redleaf Press email subscribers. Extensive press release and review copy mailings to early childhood and education editors and bloggers, peer-reviewed early education journals, and trade media, including Education Week, Exchange, Teaching Young Children, and more. Publicity and promotion in conjunction with the author's speaking events. So far, for 2014, Gronlund is scheduled to conduct 18 professional development webinars for the State of Illinois between January and April, keynote at the Missouri Conference on the Young Years in March, and keynote the New York Association for the Education of Young Children (NYAEYC) Conference in April. More events are expected to be scheduled. The book will also be featured when Redleaf Press exhibits at the National Association for the Education of Young Children's Annual Conference and the National Association for the Education of Young Children's National Institute for Early Childhood Professional Development.

E-book available and will be promoted through all of the print book's marketing materials. Blurbs forthcoming from Carol Copple, a renowned expert on developmentally appropriate practice who is familiar with the first edition, and leaders from the Illinois and New Mexico State Board of Education, all of whom the author has worked with closely. The first edition of the book was used as a membership benefit by the National Association for the Education of Young Children (NAEYC), the world's leading membership association working to ensure that all young children experience excellence in early childhood education. NAEYC is interested in this new edition, which gives the book the potential for big promotional opportunities. Promotion through the author's website: www.gayegronlund.com.