Sweet Genius: Erin Gardner is a pastry chef who recently won the title of 'eoeSweet Genius'e on the Food Network'e(tm)s show of the same name in which contestants are given a visual inspiration and need to create desserts that reflect the theme. The show is growing in popularity: It premiered with 6 episodes, returned for a second season with 13 episodes, and has been renewed for a third season. It is hosted by decorating-king Ron Ben-Israel. Rising Star: Not only is she a Sweet Genius, her cake designs are featured in regional, national and international publications, and in an upcoming wedding issue of Martha Stewart and on TLC'e(tm)s parenting website. One of her decorating tutorials was repinned to Pinterest more than 17,000 times. Her cake designs have been featured in numerous wedding magazines, and she created the cake for Dr. Oz'e(tm)s daughter'e(tm)s wedding. Columnist: She is a contributor for Cake Central Magazine, and co-author of their "Business of Baking" column.

Cake Decorating Popularity: Cake decorating is becoming increasingly popular. Cake decorating is a main category for Craftsy, alongside quilting, sewing, and knitting. In Michael'e(tm)s stores, the number one topic in book sales is baking. And, in a recent poll on the popular DIY Bride website, readers returned these results: 'e¢ 46% are going to make their own cake or cupcakes for their wedding or shower 'e¢ 42 % expressed interest in learning cake decorating shortcuts 'e¢ 50% wanted to see a range of projects from easy to advanced difficulties 'e¢ And of those polled, 75% had some experience with baking but need help with decorating.