Susan Friedmann, CSP (certified speaking professional), The NichePreneur™ Coach, is an internationally recognized niche marketing expert and “how to” coach who helps entrepreneurs, small-business owners and service professionals maximize opportunities to improve results and focus on building better relationships with customers, prospects and advocates in the marketplace. A prolific author, Susan has written twelve books, including Riches in Niches: How to Make It BIG in a Small Market (made No. 1 in hot business books on Amazon.com), Meeting and Event Planning for Dummies and, The Complete Idiot’s Guide to Target Marketing. Many of Susan’s books have been translated into several languages, and her training materials are used worldwide. She has appeared on a variety of radio talk shows and as a guest expert on CNN’s Financial Network and Bloomberg’s Small Business. One of only 200 women to hold the National Speakers Association’s highest earned designation of certified speaking professional, she has proven platform experience, and knows how to deliver top-notch presentations designed to inform, excite and motivate groups of every size. www.

richesinniches.com.