Strategic Social Media Campaign: Leverage popular social media platforms (Facebook, Instagram, Twitter) to create visually appealing posts highlighting key aspects of the book. Utilize targeted ads to reach audiences interested in Indian art, crafts, and cultural preservation. Encourage user engagement by running contests, quizzes, or discussions related to the themes of the book, creating a sense of community around the content. Author and Artisan Interviews: Arrange interviews with the author for podcasts, blogs, and online magazines to discuss the inspiration behind the book, the journey of documenting the artisans' stories, and the impact of Kala Raksha Vidhyalaya. Conduct interviews with some featured artisans, allowing them to share their personal experiences and insights. Share these interviews through various media channels to humanize the narrative and connect with potential readers emotionally. Collaborations with Craft and Design Communities: Partner with craft and design organizations, both in India and internationally, to promote the book within communities passionate about traditional crafts and sustainable design. Organize virtual events, webinars, or panel discussions with experts, including the author and artisans from the book, to discuss the importance of preserving traditional crafts and the role of design schools like Kala Raksha Vidhyalaya.

Book Launch Event: Organize a virtual or hybrid book launch event that showcases the uniqueness of Kala Raksha Vidhyalaya and its impact. Invite key influencers, academics, and individuals passionate about cultural preservation and sustainable design to participate. Livestream the event on various platforms, allowing a global audience to participate and engage in real time. Educational Outreach: Develop a curriculum guide related to the themes of the book for educational institutions, particularly those focused on art, design, and cultural studies. Reach out to educators and institutions, offering them resources to integrate the book into their courses or organize discussions around it. Explore partnerships with educational platforms to offer the book as recommended reading for relevant courses, expanding its reach to students and academics interested in the field.