Foreword Isaac Saldana, SendGrid Preface About Techstars Introduction Chapter 1: Do More Faster David Cohen, Techstars Chapter 2: Do or Do Not, There Is No Try Brad Feld, Foundry Group Theme One: Idea and Vision Chapter 3: Trust Me, Your Idea Is Worthless Tim Ferriss, 4-Hour Workweek Chapter 4: Start With Your Passion Kevin Mann, Graphic.ly Chapter 5: Look for the Pain Isaac Saldana, SendGrid Chapter 6: Get Feedback Early Nate Abbott and Natty Zola, Everlater Chapter 7: Usage Is Like Oxygen for Ideas Matt Mullenweg, WordPress Chapter 8: Forget the Kitchen Sink David Cohen, Techstars Chapter 9: Find That One Thing They Love Darren Crystal, Photobucket Chapter 10: Don''t Plan. Prototype! Greg Reinacker, Newsgator Chapter 11: You Never Need Another Original Idea Niel Robertson, Trada Chapter 12: Get It Out There Sean Corbett, HaveMyShift Chapter 13: Avoid Tunnel Vision Bijan Sabet, Spark Capital Chapter 14: Focus Jared Polis, State of Colorado Chapter 15: Iterate Again Colin Angle, iRobot Chapter 16: Fail Fast Alex White, Next Big Sound Chapter 17: Pull the Plug When You Know It''s Time Paul Berberian, Zenie Bottle Chapter 18: Love Doesn''t Scale, or Does it? Nicole Glaros, Techstars Chapter 19: Reconciling Vision and Focus David Cohen, Techstars Theme Two: People Chapter 20: Be Open to Randomness David Cohen, Techstars Chapter 21: Entrepreneurship is a Group Sport Mark O''Sullivan, Vanilla Chapter 22: Avoid Cofounder Conflict Dharmesh Shah, HubSpot Chapter 23: Hire People Better than You Will Herman Chapter 24: How to Find and Engage Mentors David Cohen, Techstars Chapter 25: Hire Slowly, Fire Quickly Matt Blumberg, Return Path Chapter 26: If You Can Quit, You Should Laura Fitton, Oneforty Chapter 27: Build a Balanced Team Alex White, Next Big Sound Chapter 28: Startups Seek Friends Micah Baldwin, Graphic.ly Chapter 29: Engage Great Mentors Emily Olson, Foodzie Chapter 30: The Mentor Manifesto David Cohen, Techstars Chapter 31: Define Your Culture Greg Gottesman, Pioneer Square Labs Chapter 32: Two Strikes and You Are Out Brad Feld, Foundry Group Chapter 33: Karma Matters Warren Katz, MAK Technologies Theme Three: Working Effectively Chapter 34: Assume that You''re Wrong Howard Diamond, Performance One Media Chapter 35: Make Decisions Quickly Ari Newman, Filtrbox Chapter 36: It''s Just Data Bill Warner, Avid Technologies Chapter 37: Use Your Head, then Trust Your Gut Ryan McIntyre, Excite.com Chapter 38: Progress Equals Validated Learning Eric Ries, Lean Startup Methodology Chapter 39: The Plural of Anecdote Is Not Data Brad Feld, Foundry Group Chapter 40: Don''t Suck at Email David Cohen, Techstars Chapter 41: Use What''s Free Jason Seats, Techstars Chapter 42: Be Tiny Until You Shouldn''t Be Jeffrey Powers, Occipital Chapter 43: Don''t Celebrate the Wrong Things Rob Johnson, EventVue Chapter 44: Be Specific Brad Feld, Foundry Group Chapter 45: Learn from Your Failures Fred Wilson, Union Square Ventures Chapter 46: Quality over Quantity Andy Smith, DailyBurn Chapter 47: Have a Bias Toward Action Ben Casnocha, Village Global Theme Four: Product Chapter 48: Don''t Wait Until You Are Proud of Your Product Ajay Kulkarni and Andy Cheung, Sensobi Chapter 49: Find Your Whitespace Raj Aggarwal, Localytics Chapter 50: Focus on What Matters Dick Costolo, Twitter Chapter 51: Obsess over Metrics Dave McClure Chapter 52: Avoid Distractions Andy Sack, Founder''s Co-op Chapter 53: Know Your Customer Bill Flagg, RegOnline Chapter 54: Beware the Big Companies Michael Zeisser, XO Group Chapter 55: Throw Things Away Eric Marcoullier, OneTrueFan Chapter 56: Pivot Rob Hayes, First Round Capital Theme Five: Fundraising Chapter 57: There''s More than One Way to Raise Money Brad Feld, Foundry Group Chapter 58: Beware of Angel Investors Who Aren''t David Cohen, Techstars Chapter 59: Don''t Forget about Bootstrapping David Brown, Techstars Chapter 60: You Don''t Have to Raise Money Joe Aigboboh and Jesse Tevelow, PlayQ Chapter 61: Seed Investors Care about Three Things Jeff Clavier, Uncork Capital Chapter 62: Practice Like You Play Alex White, Next Big Sound Chapter 63: If You Want Money, Ask for Advice Nicole Glaros, Techstars Chapter 64: Show, Don''t Tell Brad Feld, Foundry Group Chapter 65: Turn the Knife after You Stick It in David Cohen, Techstars Chapter 66: Don''t Overoptimize on Valuations Kirk Holland, Access Venture Partners Chapter 67: Get Help with Your Term Sheet Jason Mendelson, Foundry Group Chapter 68: Focus on the First One-Third Brad Feld, Foundry Group Theme Six: Legal and Structure Chapter 69: Choose the Right Company Structure Brad Feld, Foundry Group Chapter 70: Form the Company Early Brad Bernthal, University of Colorado Chapter 71: Default to Delaware Jon Taylor, KO Chapter 72: Lawyers Don''t Have to Be Expensive Michael Platt, Cooley LLP Chapter 73: Vesting Is Good for You Jon Fox, Intense Debate Chapter 74: Your Brother-in-Law Is Probably Not the Right Corporate Lawyer Brad Feld, Foundry Group Chapter 75: To 83(b) or Not to 83(b), There Is No Question Matt Galligan, Socialthing Theme Seven: Work-Life Harmony Chapter 76: Discover Work-Life Harmony Brad Feld, Foundry Group Chapter 77: Practice Your Passion Eran Egozy, Massachusetts Institute of Technology Chapter 78: Follow Your Heart Mark Solon, Techstars Chapter 79: Turn Work into Play Howard Lindzon, StockTwits Chapter 80: Don''t Make Yourself Indispensable David Cohen, Techstars Chapter 81: Get Out From Behind Your Computer Seth Levine, Foundry Group Chapter 82: Stay Healthy Andy Smith, DailyBurn Chapter 83: Get Away from It All Amy Batchelor, Anchor Point Foundation Conclusion Appendix 1: The Evolution of Techstars What Motivated Me to Start Techstars? Why Techstars Started in Boulder How Techstars Came to Boston How Techstars Came to Seattle So You Want to Start a Techstars Accelerator in Your Community or Company? Techstars in 2019 and Beyond Techstars Foundation: Increasing Diversity in Entrepreneurship Appendix 2: Original Edition - Foreward Appendix 3: Where are the Techstars Companies Now? About the Authors Acknowledgments Index.