The Layers of Magazine Editing
The Layers of Magazine Editing
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Author(s): Evans, Michael Robert
ISBN No.: 9780231128605
Pages: 256
Year: 200409
Format: Trade Cloth (Hard Cover)
Price: $ 178.27
Status: Out Of Print

Part 1: Layer 1. The Big Picture From Spark to Flame: How to Conceptualize a Magazine Who Is Out There? Finding and Understanding Audiences Hocus Focus: The Magic of a Clear Mission Freedom and Responsibility: The Law and What to Do About It Does Write Make Right? The Ethics of Editing Part 2: Layer 2. The Big Questions The Plan's the Thing: Planning Issues and Working with Writers Hands Off! First, Make Sure It Makes Sense Editorial Muscle: Checking an Article's Fit and Tone Beginnings, Endings, and All that Comes Between: Structure, Leads, and Conclusions Part 3: Layer 3. The Small (but Important) Stuff How's That, Again? The Facts of Fact Checking Word World: The Joy, Beauty, and Sheer Staggering Unimaginable Grace of Grammar Word World II: The Cutting Edge of Tricky Grammar Dots and Squiggles: Spelling, Punctuation, and Other Proofreading Fun The Supporting Cast: The Other Little Things that Editors Do The Business of Editing: How to Recognize Success Without Looking Overly Surprised Final Thoughts: A Great Job and How to Get It Say What? Some Important Terms and What They Mean.


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