There are two WileyPLUS platforms for this title, so please note that you should purchase this version if your instructor provided course code starts with an "A". Strategic Management delivers an insightful treatment of introductory strategy management concepts that's perfect for students striving for success in the professional world. Written in the conversational style of a Harvard Business Review article, the book fuels creative thinking and engaging classroom discussion. This book includes innovative whiteboard animations in each chapter, compelling case studies, and unique Strategy Tool Applications.