Voices are increasingly in demand for commercials, video games, audiobooks, cartoons, narrations, voice recognition, talking products, and other applications. This outstanding handbook explains how to launch a career and work in the field of professional voice-overs. Along with an assortment of sample commercial, narration, and character script copy, author Elaine A. Clark gives advice on vocal exercises, home studios, self-promotion, and the voice-over business. Topics include: Voice-over aerobics, Vocal modulation and breathing techniques, Copy analysis and advanced reading strategies, Building a character, Melody and tempo, Performance choices, Tags, real person, promos, and trailers, Commercial characters, Explainer videos, e-learning, GPS, and documentaries, Audiobooks, Animation, video games, anime, and toys, Copywriters' perspectives, Making a demo, Getting an agent, Marketing your talent And more!, This new edition also has over 150 practice scripts, interviews with working professionals, and new business approaches. If you've ever been interested in voice-over acting or want to improve your skills, you need this book! Book jacket.