The Jaguar Story
The Jaguar Story
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Author(s): Chapman, Giles
ISBN No.: 9780750989244
Pages: 128
Year: 201907
Format: Trade Cloth (Hard Cover)
Price: $ 17.55
Dispatch delay: Dispatched between 7 to 15 days
Status: Available

The Jaguar name is synonymous with style, power, performance, luxury and an intangible element of Britishness, so you might never guess that the company began in a Blackpool backstreet, making motorbike sidecars. The extraordinary vision of founder William Lyons turned this humble enterprise first into a maker of natty car bodywork, before it took its first tentative steps, in 1932, to become a proper manufacturer. Jaguar Cars was formed in 1945, and the metamorphosis began: superb engines, knock-out design, epic racing victories, and thrilling sports saloons followed. Rocky times were endured, rescues mounted and battles fought, but with the XF and new F-type Jaguar was once more a world beater, though the future after Brexit is less certain. Here, Giles Chapman captures the entire, astounding story.


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