"You are the gift. This breakthrough sales book reminds us that your customers need more humanity and less hustle." -Seth Godin, Author, This is Marketing "Like so many of us, Kevin 'fell into sales' and he gets what it feels like to be used and abused as a salesperson. He lived it and he battled hard to fix it. Who better to learn from than someone who's been there." -Benjamin Dennehy, The UK's most hated sales trainer, Bournemouth, England "The principles and tactics inside the (un)selling process relieve the pressure off both me and the customer during the sales process. My goal has always been to make prospects feel at ease, not pressured. I have been able to make that happen by using Kevin's (un)selling method.
" -Danny Graf, Sales Leader, Viernheim, Hesse, Germany "I've partnered with Kevin for the past 20 years to drive sales and revenue for our portfolio companies and never once did I ever feel like I was being sold to or pressured. He always brings an angle that no one else had the courage to share. Never the hard-sell." -Dean MacDonald, CEO, Deacon Sports & Entertainment, Canada "Kevin has been a true mentor to me. Although I've been in a number of leadership roles over the course of my career, I rely on Kevin to challenge my thinking and kick me in the ass when needed. I truly value his no-nonsense methods of connecting with clients and prospects and his generosity of sharing all the "secrets" of being a fulfilled and successful salesperson and/or leader. A very special human being with very special skills!!" -Heather Stamp, Senior Advisor, MC Advisory, Atlantic, Canada "This book transforms selling into natural, authentic conversations that convert-a necessity for anyone with something to offer. It's a game-changer for those seeking to promote what they sell with confidence and authenticity.
It's not just a must-read; it's a must-study." -Jeremy Bennett, Author, Business Mindset Coach, Canada "If you love your business but hate the idea of selling it's time to get out of your own way and serve the people you can help. This is the book to get you there." -Justin Michael, Executive Coach and best-selling author, Los Angeles, California "Kevin has really figured out how to take the 'selling' out of sales. His relationship-driven approach focuses on the person and the organization first, he really understands how to build relationships, and promotes the fact that business will naturally happen once there is an established rapport and trust. It is refreshing." -AnnMarie Boudreau, Chief Executive Officer, St. John's Board of Trade, Canada.