Provides designers and students with a comprehensive overview of all aspects of designing with type. Addresses developments in electronic page design, digital type, and their creative possibilities. Covers all aspects of designing with type, including basic terms, classification, and a section on visual org'n. and typographic space. 500 photos and line images provide readers with an understanding of typeface usage and typographic fundamentals. Includes theoretical and structural problem-solving approaches by design educators; case studies by leading professionals; type specimens representing major categories; and 4 pictorial timelines showing the evolution of typography and writing within the context of world events, architectural developments, and art history.