300 review copies (150 prepub, 150 postpub) sent to reviewers, booksellers, librarians, bloggers, others. Available as an e-ARC on Edelweiss. Blog tour with book giveaways. Goodreads giveaway. We will seek features and reviews from newspapers, magazines, and journals. We will create a reading guide for book clubs and others interested in reading the book in a group setting. The reading guide will be printed in the book and will include a Q&A with the author. We will seek out book clubs who are interested in the book and offer the chance to win a SKYPE visit with the author.

Promotion at book fairs and trade shows--ALA annual, ALA mid-winter, African Studies Association, etc. We will submit the book for all relevant awards. Promotion online via Catalyst's website, email newsletter, and social media (blog, Twitter, Facebook, Instagram, and YouTube) with author and publisher interviews, chats, and guest posts. Simultaneous e-book and print release. Readers Guide available.