* A raw and shocking memoir in verse from the award-winning author of Speak , which has sold over 2 million copies since its release 20 years ago. US publisher Viking will print an initial run of 200,000 copies of Shout * For readers of the work of Clementine Ford, Maya Angelou, Rupi Kaur and those who loved Hannah Gadsby's Nanette * Text will pitch to writers' festivals in Australia and New Zealand, and events in major cities * Profile of the author to feature in broadsheet newspaper, extract to be placed in online literary journal such as Kill Your Darlings , major widespread review coverage in broadsheets and women's magazines * Interview with author on Australian Radio National program such as Life Matters and New Zealand radio program such as Nine to Noon or Saturday Morning * Broad print and online advertising in literary and current affairs publications such as the Monthly , Big Issue , Scum Mag, lip magazine , The Lifted Brow,Junkee, Goodreads, and major Instagram advertising campaign targeting millennials with a video featuring popular young poets reading an extract from the book * Early reading copies targeting younger booksellers, significant budget for advertisements in bookseller newsletters and catalogues.