Grids are a fundamental tool in graphic design, and they help the designer to organise efements on a page. Grids for Graphic Designers examines the way in which grids are used in contemporary practice. Starting with basic page anatomy, this book will guide you through different types of grid - symmetrical, asymmetrical, modular, combination, horizontal, vertical, diagonal - and show you how and when to use them in your designs. Includes: The use of grids in both print and digital media, Over 15 new case studies from world-renowned studios, Over 200 inspirational and instructional images from international designers, Subdividing space is commonplace in our culture and a traditional organizing principle. Our houses and apartments are divided into rooms; our drawers are designed with divided compartments to separate our things, and our parking lots are divided into rows of parallel spaces. In communication design, a grid provides a compositional framework through its network of horizontal and vertical intersecting lines that subdivide the page creating a guide to establish proportional relationships between the design elements. The authors of Grids for Graphic Designers state their goal is to introduce the basic principles of grid usage. They do so in a clear, articulate and visually informative process.
This is a perfect text for students studying visual design, and those individuals who are interested in grids and grid theory. Elizabeth Resnick, Professor Emerita of Graphic Design, Massachusetts College of Art and Design, USA Book jacket.