'I think the book is superb! It looks so much better than any existing textbook on the subject, and practises what it preaches: it is a real visual feast for a visual medium. I shall definitely be recommending it as the main source that students need for their course. A really great production feat!' Brenda Stones, Lecturer for MA in Publishing Studies, City University ' The Publishing Business provides an excellent introduction to the breadth of technical and procedural issues influencing developments in contemporary publishing. It is recommended reading for anyone wanting up-to-date information about roles and responsibilities in this global industry.' Dr Sally Hughes, Principal Lecturer in Publishing, Oxford Brookes University, UK 'Kelvin Smith's The Publishing Business: from p-books to e-books is the first book in the new Creative Careers series from AVA Publishing, and unlike other guides to publishing it's a visual feast. the book won me over with interesting facts and quotes about and from our industry, and for its skill at 'joining the dots', filling gaps in knowledge that all of us know we have. Although designed primarily for publishing students this is a great book for anyone starting out in publishing to dip into and jargon-bust, from which they will emerge feeling more confident. And with so much gloom and pessimism about our future it's refreshing to read something both upbeat and measured.

' Rachel Maund, Marketability 'A must-read book aimed for all of us who want to keep the publishing business alive. Inspiring, comprehensive, insightful.' Teresa de Andrés, Visual Mag , 2012 'An introduction to the publishing industry as it is today. It stimulates and promotes curiosity and investigation from the graduate to the accidental author and publisher. This is neither a history nor complete compendium of publishing today, but it is essential reading for anyone wishing to understand how the modern publishing world works and wants to play any part within it.' Mick Rooney, The Independent Publishing Magazine , 2012 ' The Publishing Business is an excellent reference and will offer students a strong introduction to the opportunities and challenges within the current state of the industry. I certainly wish I could have read it before I started my MPub degree, if for no other reason than to get up to speed on the terminology . The Publishing Business is the first in Ava Academia's Creative Careers series, and given its practical, comprehensive approach and clear, informative content, I'll be sure to keep an eye out for the series' future titles.

' Iva Cheung, Editor and Publishing Consultant, ivacheung.com 'A beautiful book which is well laid out and thought through. It serves as an excellent introduction to the entire publishing business which does not overwhelm the brand new student, rather excites their appetite for the trade in an accessible way.' Leah Tether, Senior Lecturer in Publishing, Anglia Ruskin University 'Books on publishing tend to be rather boring, but not this one. Written in a very accessible style, it is jam-packed with helpful information, insights and resources; it is also beautifully designed, imaginatively and richly illustrated, and with all sorts of nice touches. It is a real pleasure to dip into and is currently in the top spot on my coffee table!' Hans Zell, Hans Zell Publishing.