AI in Digital Marketing
AI in Digital Marketing
Click to enlarge
Author(s): Johnsen, Maria
ISBN No.: 9781501522543
Pages: 566
Year: 202407
Format: Trade Paper
Price: $ 75.89
Dispatch delay: Dispatched between 7 to 15 days
Status: Available

1: The Role of AI in Digital Marketing 2: Understanding Artificial Intelligence 3: Harnessing Data and Analytics in AI Digital Marketing 4: Machine Learning and Deep Learning Foundation 5: Natural Language Processing in Digital Marketing 6: Personalization and Customer Segmentation with AI 7: Predictive Analytics for Targeted Marketing 8: Behavioral Analysis and Customer Profiling 9: Content Creation with Artificial Intelligence 10: Emotional Search Engine 11: AI in Search Engines 12: Enhancing Search Engine Optimization 13: Social Media Listening and Sentiment Analysis 14: Chatbots and Conversational AI 15: Influencer Marketing in the Age of AI 16: The Latest AI Trends in Digital Marketing 17: Leveraging AI for Email Marketing Campaigns 18: Marketing Automation and Workflow Optimization 19: A/B Testing and Optimization with AI 20: AI in Multichannel and Omnichannel Marketing 21: Programmatic Advertising and Real-Time Bidding 22: Creative Ad Design with AI 23: Ad Campaign Optimization with Machine Learning 24: AI-Powered Customer Service and Support 25: Churn Prediction and Customer Retention Strategies 26: Cross-Selling and Upselling with AI 27: Privacy and Data Protection in AI Marketing 28: Ethical AI Practices and Bias Mitigation 29: Key Performance Indicators for AI Marketing 30: ROI and Cost-Benefit Analysis 31: Dynamic Factors Reshaping the Future of AI in Digital Marketing Appendices Glossary About the Author Index.


To be able to view the table of contents for this publication then please subscribe by clicking the button below...
To be able to view the full description for this publication then please subscribe by clicking the button below...