Featured product treatment in Redleaf Press catalogs. Redleaf Press mails out approximately one million catalogs each year to early childhood professionals, including family child care providers, center teachers and directors, post-secondary academia, and state-affiliated organizations. Online and social media campaign, including promotional emails to Redleaf Press email subscribers. Extensive press release and review copy mailings to early childhood and education editors and bloggers, peer-reviewed early education journals, and trade media, including Education Week, Exchange, Teaching Young Children, and more. Publicity and promotion in conjunction with the author's speaking engagements and trainings at early childhood conferences regionally and nationally, including the National Association for the Education of Young Children's Annual Conference and the National Association for the Education of Young Children's National Institute for Early Childhood Professional Development. Promotion on the author's website: www.tomcopelandblog.com.